Northwestern University’s Athletic Department and the City of Evanston are once again teaming up to Paint Evanston Purple! “Evanston Day” at Ryan Field is scheduled for Saturday, September 29, when the Wildcats meet Indiana in the BIG10 game of the season.

In anticipation of the event, a pep rally encouraging the community to “Paint Evanston Purple,” will be held Thursday, September 27, at the Clock Tower (on Clark St. near Orrington Ave. and Chicago Ave.), from 6 to 7 p.m. Mayor Elizabeth Tisdahl and Wildcat Head Football Coach Pat Fitzgerald will join in kicking off Wildcat season in Evanston with a fun and free Pep Rally! 

Fans and residents attending the pep rally are encouraged to wear purple as select businesses will be offering promotions to individuals sporting the Northwestern-specific color. There will be fun giveaways at the Pep Rally, so make sure to stop by to cheer on the ‘Cats for this family friendly event.

This year, a group of NU Football players will be partnering with area school’s the week leading up to the game to read and play with the students. NU Football players will be visiting the Evanston Jr. Wildkits during their Tuesday practices. Additionally, Y.O.U. (Youth Organizations Umbrella, Inc.) will be partnering with NU Athletics to paint two fire hydrants purple near the site of the Pep Rally. 

Game Day festivities begin two hours before kick-off in Wildcat Alley, located adjacent to Ryan Field. The family-fun zone will offer a range of activities including: face painting, games, appearances by the marching band, drinks, food and much more.

After the game, attendees will be able to use their ticket stub to take advantage of the promotions being offered by select businesses. Evanston residents can purchase end-zone tickets to the Indiana game online at starting at $25 with the promotion code “purple.” Kick-off is set for 11:00 am.

For more information, visit or call Adelita Hernandez at 847/859-7833.